Good salespeople are great communicators. High sales are achieved with credibility, understanding and persuasion. Successfully selling to customers is a process that involves:
- building relationships and trust
- uncovering customer needs
- matching products and services to those needs
- communicating the benefits of your products and services
- persuading your customer to purchase.
In very basic terms, the more relationships you build, the more likely you are to increase your number of customers and sales.